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July 18 2013

Authentic Design | Smashing Magazine

Authentic #Design | Smashing Magazine
http://www.smashingmagazine.com/2013/07/16/authentic-design

The recently popularized “#flat#interface style is not merely a trend. It is the manifestation of a desire for greater authenticity in design, a desire to curb visual excess and eliminate the fake and the superfluous.

#webdesign

Don't be the product, buy the product!

Schweinderl